Our journey
We created Popur because we were trying to solve a problem in our own life. With a lot of scooping and tinkering every day since 2016, we have been envisioning a perfect litter box for our five critters to use comfortably and safely. It took us six years from an acrylic, rudimentary prototype to bringing Popur to life.
Popur truly would not exist without the support of its community of cat parents all around the world. We bootstrapped and started out as a Kickstarter project in May 2022, and amassed nearly 2,000 early supporters who finally made the dream come true. It was an enormous success, and Popur has been riding that wave of enthusiasm for smart design and delightful solutions ever since.
Through crowdfunding people are able to participate more intimately in the development process, all while we are kept free of risk-averse outside investment. Crowdfunding is baked into our DNA, encouraging us to take risks, prioritize innovation, speak honestly, and shun tradition.
Our approach
Where scientific mindset meets engineering endeavors, upheld & entwined by thoughtful design
Cat-centric architecture
Traditional litter machines store cat waste inside, which leaves an internal channel for corrosive exhausts, creepy maggots, and the stinky-stink. By separating the trash box, Popur invented the category-redefining form factor that controls the trash at source. Such scientific design, in principle, underlines the best possible reliability, safety, hygiene, extensibility, usable space and air quality.
Modular furlosophy
Cat litter box is basically a toilet. While maintenance is reduced to the minimum for Popur, we believe it would be optimal to be able to restore the toilet as new by making the contaminable parts modular, including the poop catcher, filter, liner, and front guard. Replacing these items further prolongs the device’s lifespan and usability, which overall lessens our impact on the Planet Earth.
Expandable ecosystem
With the open layout, Popur is designed to embrace extended features provided by add-ons in the future. People according to their own use cases can choose from weight scale, litter loader, camera, power bank, different trash bins, etc. Advanced and some even unheard-of functions like automatic litter refilling, health tracking, behavioral analysis, auto-packing, self-flushing, waste composting, etc. will soon be readily at our fingertips.
Meticulous craftsmanship
Drawing inspiration from our commitment to research in the cat hub, our manufacturing process incorporates in-person assembly with attention to the details, and robotic technology, establishing an automated production line that ensures precision and top-notch quality.
Rigorous verification
Created by ailurophiles, Popur is thoughtfully engineered and rigorously tested to deliver superior user experience. The slotted filter, after 39 iterations, works with almost all clumping litter. The vertically-shaped bin stacks trash evenly and achieves 90%+ utilization ratio. Whisper quiet operation keeps noise level under 40 db. Casters are installed to help maneuver handily. It’s also probably the only one of its kind that can be used on a carpet without any issue.
Nobody enjoys scooping litter—yet old-fashioned automatic litter contraptions are pricey, cramped, smelly, and unsafe. With Popur, our goal is simple: a genuinely scoopless life, without compromise. After nearly a decade patiently refining our designs, and as a workaholic dad to 7 cats myself, I believe Popur is as close to perfection as it gets.
— Dan Goodman, Founder of Popur
Meet our pawtners
Our beloved critters who inspire everything we do at Popur
